Updating Definitions For Meet And Know

Neville Hobson, writing at webpronews.com, points to Christopher Carfi's The Social Customer Manifesto, and The Ever-Shrinking, Ever-Growing Business Blogosphere:

Reason #6537 why business folk should write, podcast, or otherwise communicate often, and in their own voice: your customers, vendors, and partners get to know you before they even meet you, so when you do get together, you already have shared context and can get things done 10x faster than you ever have in the past.

Good stuff, both spots.